These gifs were animated using After Effects - they were designed to only loop once (but repeated here in case you missed it). Working with a Copywriter, we wanted to create a concept that was fun but also departed from a typical sale email. What we came up with heavily relied on the visual/animation, with very little copy. Both of these emails (Memorial day and July 4th) outperformed the previous year in terms of revenue.
2. Animated gif
I created this as a fun Chinese Lunar New Year announcement. Fun Fact: this animation was showcased in SFO for a couple of months!
3. Fun stuff
Made for no particular reason other than learning/practising animation