Brand/ Visual Designer and Illustrator

Move Loot: New Home Page Experience

Move Loot

Improving the e-commerce experience 

Move Loot is a marketplace to buy and sell used furniture. After using various analytical tools (ie: crazy egg heat maps, optimizely) to collect data on the most used features, the design team created a new layout and revamped the visual design to improve the experience.

Results: The redesign increased the volume of searches by 100%, which came from a combination of the home screen hero search + the new nav bar layout.

I worked on visual design components of this page.

// Previous design

//Previous design